In 1962 Humble Oil, (now Exxon) ran this ad in Life Magazine:
The ad reads:
"EACH DAY HUMBLE SUPPLIES ENOUGH ENERGY TO MELT 7 MILLION TONS OF GLACIER!"
"This giant glacier has remained unmelted for centuries. Yet, the petroleum energy Humble supplies – if converted into heat – could melt it at the rate of 80 tons each second! To meet the nation’s growing needs for energy, Humble has supplied science to nature’s resources to become America’s Leading Energy Company. Working wonders with oil through research, Humble provides energy in many forms – to help heat our homes, power our transportation, and to furnish industry with a great variety of versatile chemicals. Stop at a Humble station for new Enco Extra gasoline, and see why the “Happy Motoring” Sign is the World’s First Choice!"
In the early 1970’s Humble Oil, was rebranded as Exxon Mobil. This is just one of the many additions to the updated slideshow I am delivering at a training today in Beijing, China.