Companies Working to Solve the Climate Crisis October 7, 2011 : 5:26 PM

The Climate Reality blog points to companies that have discovered solving the climate crisis makes good business sense:

"Over the past several years, electric utilities, automobile manufacturers, investors and other businesses have started to recognize that climate change is real and that humans are contributing to it. These companies also realize that they can be part of the solution — and that it makes business sense to do so."

"To this end, a number of forward-thinking companies formed “Business for Innovative Climate and Energy Policy” or BICEP nearly three years ago. Members include Nike, Starbucks, Levi Strauss & Co., Timberland, Target, Best Buy and other major brands."

"These companies know that climate change threatens their supply chains, and therefore increases risk and uncertainty. For example, 95% of Levi products are made from cotton, which is sensitive to extreme heat and both too much and too little water. Aspen Skiing Co. will feel the impacts of climate change directly; a lack of snow affects the entire $66 billion-per-year industry that depends on skiers and other winter sports enthusiasts for financial survival."